Featured · Performance Marketing
Why Malayalam ad copy outperforms English by 2.4x in Tier-2 Kerala
We analysed 1,860 ad variants across 41 Kerala accounts. Language, not budget, was the biggest lever on cost per lead.
18 Aug 2026 7 min read
Insights
Playbooks from campaigns we actually run
No recycled listicles. Every article comes from account data across Kerala businesses, with the benchmarks included.
SEO
The local SEO playbook for Kerala businesses in 2026
District-level pages, Malayalam + English keywords and a review engine: the three things that move the map pack.
29 Jul 2026 9 min
Automation
You are losing 60% of leads in WhatsApp. Here's the fix.
A simple qualification and routing flow that recovers enquiries your sales team never saw.
11 Jul 2026 6 min
Real Estate
Selling Kerala property to NRI buyers in the Gulf
Creative, trust signals and the follow-up cadence that shortens a 9-month decision cycle.
24 Jun 2026 8 min
Strategy
Planning your Onam campaign calendar: a 10-week timeline
When to tease, when to spend and when to stop — with benchmark CPMs from last season.
2 Jun 2026 5 min
Analytics
How to attribute showroom footfall to your ads
Offline conversion imports, store-visit modelling and the QR trick that beats both.
16 May 2026 6 min
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